THE SWEDISH FASHION 
ASSOCIATION

THE ASFB

THE ASSOCIATION

Founded in 2009 by major Swedish fashion houses with the expressed desire of a collective commitment to furthering a positive development of growth, sustainability both social and environmental, as well as profitability within Swedish fashion.

These commitments have since remained the agenda of the ASFB, it’s team members, and the board.

TEAM

John-Jamal Gille
Project Director

Stockholm Fashion Week,
Member Engagement

BOARD OF DIRECTORS

Maria Andersson Grimaldi
Temp. Chairperson

Board professional

Vendela Ragnarsson

Temp. Vice Chairperson

CEO and co-founder of ReRobe

Emilia de Poret

Board Member

Angel investor, writer, co-founder Säker Stil

Andreas Palm

Board Member

CEO and co-founder of CDLP

Angelo da Silveria

Board Member

Founder & Creative Director of Diemonde

Fabian Månsson

Board Member

Board professional

Charlie Lindström

Board Member

Co-founder and Creative Director of CHIMI

Carina Johansson

Board Member

CEO of Elvine Clothing

Margareta van den Bosch

Board Member

Senior creative advisor at H&M

Nicole Kavander

Deputy Board Member

Co-founder All of Us, Client Director Merkle

Krister Ragnarsson

Deputy Board Member

Owner Studio Bon, co-founder SFW

ADVISORY BOARD

Laird Borelli-Persson

Archive Editor, Vogue Runway

Annika Berner

Creative Drector, Beckmans College of Design

Daniel Lindström

Fashion Editor, King & Café Magazine

Susan Stjernberger

SINCH Senior Account & Sales Manager

SFA
PARTNERS

SFA PARTNERS

Partners of the SFA share our commitment to a further established presence and positive development of Swedish fashion and culture on both the domestic and international scene.